Every business has to deal with customers in one way or another. Customer service representatives receive complaints from customers and try to resolve them. But in a small business environment, this is a dreadful task, especially when there is a lack of professional guidance targeted towards small businesses.
L. Vincent Poupard, a contributor for the Yahoo! Network, shared these guiding tips, regardless of industry, for small businesses and how they can deal with customers' complaints
Most customers will complain about similar issues, and that helps the business owner to organize complaints in categories. This differs from one industry to another. When complaints are put in categories, the owner can then come up with standardized solutions and ways to deal with them. The manager or the owner must also share these with the employees and make sure they are followed.
It's a new year and a new set of predictions to set goals and expectations for 2012. I won't bother you with the top 10 emerging social networks or apps to focus time and resources. Nor will I gaze in the crystal ball to reveal the five secrets to viral marketing and user/customer acquisition. Instead of adding my forecasts to the endless sea of debatable prophesies, I chose a more aspirational path.
2012 is the year of transformation as digital Darwinism threatens rigid and traditional practices everywhere.